I look at the NBC talking head temper tantrum, as due to their deep insecurity. Even one highly intelligent Conservative among a gang of Liberal talking heads, will create a panic. Ronna McDaniel was a former RNC Chair, with a Chairmen from either major political party, having to be a very qualified person and known team builder. They were afraid of her taking their jobs, by her inclusion, potentially altering the NBC format, if she was a draw; far more interesting and balanced shows.
NBC is no longer a leader in news, but is more about opinion and propaganda that panders to Liberal bias; Reality TV news. The brass at NBC saw its market share as declined and flat, and figured if they can add a bright Right wing woman, they could start to balance their station, and return to the old days of doing news, instead of reality TV news. That former format worked well during the hate Trump days, but times have changed, with Biden in office and Trump given radio silence.
Fox News, is killing all the other stations, almost combined. It pivoted from just being very Right wing, to having many Left wing contributors, that are given free rein to express their views in panel discussions. This is drawing new audience share, with FOX dominating. More people, like the Independents want to learn from both sides. Fox will also spend more time on human interest stories, like the recent bridge collapse in Baltimore. The Trump hate fest is getting old, and more people would prefer to get back to the old days of real news that is neutral concern.
The talking head staff at NBC prefers to hang onto glory days and remain in the past catering to a niche audience, who can be sold anything anti-Trump. They do not wish the competition from a smart woman, who if successful and liked, could change the NBC format; more in the middle. Fake new personalities may loose jobs, seeing Mc Daniel would be the smartest person on the station, and may eventually get the top time slots.
This almost nervous breakdown reminded me of the change to computers in the work space back on early 2000's. The Unions were up in arms thinking that the revenge of the robots was at hand; loss of union dues. But as everyone got use to it, it was not as bad as the bogeyman,, they had imagined. There was nothing to fear but fear itself. In the case of NBC, the fear spread and the actors union, and brass at NBC and DNC decided staying flat was best for now. NBC is still a prisoner for now.
www.politifact.com
