Right. That's the one. So, perhaps the feelings are related to it. "Feel good" is the indicator that makes the non-verbal animal able to make a decision "I want to eat it." kind'a thing.
You know, this might be stretching it (or it might not be), but the impulse many of us seem to feel to pick a beautiful flower could be an extension of that "Looks good, let's eat it" impulse.