In 2006, a group of rebranded "compassionate Conservatives" beat Labour for control of Hammersmith and Fulham Council, a long stretch of west London. George Osborne says the work they have done since then will be a "model" for a new Conservative government, while Cameron has singled them out as a council he is especially "proud" of.
People who took this at face value were startled by the first act of the Conservatives on assuming power – a crackdown on the homeless. They immediately sold off 12 homeless shelters, handing them to large property developers. The horrified charity Crisis was offered premises by the BBC to house the abandoned in a shelter over the Christmas period at least. The council refused permission. They said the homeless were a "law and order issue", and a shelter would attract undesirables to the area.
A young woman – let's called her Jane Phillips, because she wants to remain anonymous – turned up at the council's emergency housing office one night, sobbing and shaking. She was eight months pregnant. She explained she was being beaten up by her boyfriend and had finally fled because she was frightened for her unborn child. The council said they would "investigate" her situation to find "proof of homelessness" – but she told them she had nowhere to go while they carried it out. By law, they were required to provide her with emergency shelter. They refused. They suggested she try to find a flat on the private market.
For four nights, she slept in the local park, on the floor. She is still traumatised by the memories of lying, pregnant and abandoned, in one of the wealthiest parts of Europe.
Since they came to power, the Conservatives are housing half as many homeless people as Labour – even though the recession has caused a surge in homelessness. That's a huge number of Janes lying in parks, or on rotting mattresses by Hammersmith Bridge.
Debbie Domb, 51, is a teacher who was diagnosed with multiple sclerosis in 1994. She had to give up work, and now she needs 24/7 care. After being lifted up by a large metal harness and placed in her wheelchair so she can talk to me, she explains: "This was always such a great place to live if you were disabled. You were really treated well. Then this new council was elected and it's been so frightening... The first thing that happened when they came in was that they announced any disabled person they assessed as having 'lower moderate' needs was totally cut off. So people who needed help having a shower, or getting dressed, had that lifeline taken away completely. Then they started sending the rest of us bills."
She "panicked" when a bill came through saying she had to pay £12.50 for every hour of care she needed. "I thought, 'Oh my God, how am I going to do this?' The more care you need, the higher your bill, so the most disabled people got the highest charges. Everyone was distraught.
Now they're being taken to debt-collection agencies for non-payment. I know an 82-year-old woman who's never been
debt in her life who is being taken to a debt-collection agency for care she needs just to keep going... They want volunteers to do it instead. But you don't want to have to ask your friends or a volunteer to pull up your knickers for you."
The
cost of almost all council services has sky-rocketed, to fund tax cuts that disproportionately benefit the wealthy.
Next to a big council estate I stumble across the large red-brick Castle Youth Club. It was built in Dickens' time and bequeathed to the local council "to benefit the children of this area for perpetuity". The Conservatives shut it down two years ago to sell it off. The deal fell through, so now it sits empty while the local kids hang around on the streets outside.
Ricky Scott, 18, tells me what it used to be like: "It was a really good place. When I left school they found me a part-time job at Sainsbury's – they taught me how to write a CV – and they persuaded me to go to college. They gave you a place to go to stay out of trouble, they got you into the gym, they helped us learn loads of stuff ... They did a lot to teach us about knife crime and how to stop it. When my friend was stabbed they helped us organise a big campaign about knives." After the youth club was closed, there was a surge in anti-social behaviour orders in the area. Ricky isn't surprised. "People don't want us on the streets, but then they take away the only place for us to go, so what do they expect? It feels like we used to have some good things but now they've all been taken away. It always gets taken away."
And in this boarded-up youth club, in Debbie's panic, in the image of Jane and her bump on the floor of the park, I realise I am peering into the reality of David Cameron's "Big Society". The council here told people that if they took away services like this, there would be volunteers; if the state withered away, people would start to provide the services for each other. But nobody opened their home to Jane, or volunteered to feed Debbie, or started a new youth club on their own time and with their own money. The state retreated and the service collapsed. It's a rebranding trick. The Conservatives know that shutting down public services sounds cruel, while calling for volunteerism sounds kind – but the effect is exactly the same.