Judging a process of its effectiveness is a measure of pragmatism. Judging the goal of the process is a measure of its morality.
Not quite. My goal might be to cure cancer, but using enslaved orphan children as test-beds for experimental drugs wouldn't be a moral decision, I'm sure you'd agree. But sure, I agree with the general thrust of your comment.
The process of inciting emotions not rationality to persuade is morally wrong yet highly effective.
Again, I would agree with the general thrust of your comment. However, unlike using orphan children as a test-bed, using emotion as part of a pitch for trying to get donations from rich folks to build an orphan shelter doesn't appear to be morally wrong to me. But think of the children!
The left will be no better than the right to use such tactics.
They're not any better. I mean, of course, individuals can be, and I'm sure you just mean generally, so (once again) I would agree with your general intent and point, I think. But there are some on the left who seem to think they are better
because they are on the left. This is complete bunkum.
Politicians get a break from this rule. They kiss babies and honor veterans or the fallen. Us normal folks can do better than emotional ploys to persuade others. Heck, forget persuasion. We can do better to prove and justify our positions.
To me, this becomes interesting. To what degree does the end justify the means? I've already given the examples about orphan children, overblown as they are. Do you stick to rationalism if a little persuasive language gets them a shelter? And if not, what do you imagine the orphan's view of your morally defensible action would be?
@Augustus uses rationality and intelligence to prove his stand that rationality and intelligence is not needed. He was civil in all his comments, even quoting work from previous philosophers to progress his claims. Any irony here?
No irony at all, in my opinion.
First off, you're misrepresenting his position (I'm kinda assuming here that his position is very much the same as mine).
He isn't trying to prove that rationality and intelligence are not needed. He is merely making the point that emotive arguments can be effective arguments. Whether the emotional content is underpinned by substance is another matter entirely. My general take is that communicating on multiple levels is the MOST effective, and so an element of emotion (eliciting empathy) and an element of rationalism (to appeal to critical thought) are going to work best when in concert with each other.
Secondly, he has not stated that he prefers to use emotional arguments, or even that he seems them as moral. It is quite possible for him to see them as effective, but also to see them as morally dubious, and for him to shun them.
I largely avoid them myself, with a few exceptions.
A final point... Any defense of processes that leads to ignorance is the defense of ignorance.
I'd see it differently. Any process leading to a shutdown of frank and honest discussion is promotion of ignorance.
Emotional arguments impact. The logical content of an emotional argument is actually a variable.