I'd love to know - but Baha'is on RF (at least) persistently and stubbornly fail to tell us - they persistently and stubbornly claim that their religion is the same as the true forms of all the other religions and persistently and stubbornly refuse to see the plain truth that this is simply not the case when clear and incontrovertible evidence is presented to them; they persistently and stubbornly claim that the "heroes" of their faith were the first to say this or that and refuse to acknowledge the truth when it is clearly shown to them that some other bod had already said it decades, centuries or millennia earlier; they stubbornly and persistently reinterpret the scriptural traditions of other religions and then claim that it is the other religions that has it wrong, they stubbornly and persistently claim that Baha'u'llah had no religious leanring or access to books or scholars when this is so patently false as to reach the level of absurdity...and why do they do all this?
All I can do is guess that it is indeed something to do with what the UHJ promotes (as in this excerpt from the 2019 Ridvan letter):
"We rejoice to see that in a growing number of clusters, and in neighbourhoods and villages within them, a nucleus of friends has emerged who through action and reflection are discovering what is required, at a particular point, for the process of growth to advance in their surroundings. They are drawing on the potent instrument of the institute, through which capacity to contribute to the spiritual and material prosperity of the community is enhanced, and as they act, the number of those joining them is increasing. Naturally, conditions vary greatly from place to place, as do the characteristics of growth. But through systematic striving, everyone can make a more and more effective contribution to the work at hand. In every setting, there is pure joy in engaging other souls in meaningful and uplifting conversations that lead, whether quickly or gradually, to the stirring of spiritual susceptibilities. The brighter the flame kindled within the heart of the believer, the greater will be the force of attraction felt by those exposed to its warmth. And to a heart consumed with love for Bahá’u’lláh, what more fitting occupation can be imagined than to seek out kindred spirits, to encourage them as they enter the path of service, to accompany them as they gain experience and—perhaps the greatest joy of all—to see souls become confirmed in their faith, arise independently, and assist others on the same journey. These are among the most cherished of all the moments that this transitory life affords."
If you translate that into ordinary language, what it says to Baha'is is "proselytize, proselytize, proselytize...and when you've done that, proselytize some more".
It is really, in essence, not much different from this excerpt from the 2017 letter from the Governing Body to Jehovah's Witnesses (an organization which is unashamedly and overtly engaged in proselytization):
"The Governing Body is deeply touched and encouraged to see that God’s people around the world have been busier than ever as they keep pace with Jehovah’s organization. Many have moved to serve where the need is greater. Others have moved into a new avenue of service, such as a foreign-language field. Many have tried a form of witnessing that was new and unfamiliar to them. Many more have expanded their service in yet other ways..."
I can't read that letter any other way - if that's what you mean by "wilfull ignorance" then wilfully ignorant I am. But I prefer to think I've seen right through you - I know what you're up to and you ain't gonna catch me out that easily!
What do you think it means?